Paid Media Specialist – Google & Facebook
Role Overview
This mid-level Paid Media Specialist role involves planning, executing, and optimizing Facebook and Google Ads campaigns daily, focusing on performance tracking, budget management, and data-driven insights to improve metrics like CPC and ROAS. The specialist collaborates with design, content, and sales teams to align marketing strategies and test ad creatives and audiences for scaling campaigns. With a minimum of 3 years of experience, the hire will impact diverse brand projects by enhancing advertising effectiveness and staying updated on industry trends.
Perks & Benefits
The role offers fully remote work with flexible hours, allowing for a collaborative and supportive environment where employees can test new ideas and experiment with strategies. It provides opportunities to work on impactful projects across diverse industries, fostering career growth through continuous optimization and learning. While no specific time zone is mentioned, remote flexibility likely accommodates various schedules, emphasizing a culture of innovation and teamwork.
Full Job Description
Headquarters: United State URL: https://www.dsocialglobal.com/
We are looking for a skilled Paid Media Specialist to oversee, optimize, and scale advertising campaigns across Facebook and Google platforms. Key Responsibilities Plan, execute, and continuously optimize Facebook and Google Ads campaigns Track daily campaign performance and transform data into actionable insights Optimize budgets, bidding strategies, audiences, and targeting to improve CPC, CPA, CTR, and ROAS Test, analyze, and iterate ad creatives, audiences, and landing pages to scale top-performing campaigns Collaborate closely with design, content, and sales teams to ensure aligned and effective marketing strategies Stay informed about platform updates, industry trends, and emerging paid media opportunities What Will Make You Stand Out A background in Marketing, Advertising, Communications, or a related field Minimum of 3 years of hands-on experience managing Facebook Ads and Google Ads campaigns Strong understanding of Google Analytics, Google Tag Manager, and conversion tracking Data-driven, detail-oriented, and highly organized Excellent communication skills with the ability to handle multiple projects at the same time What We Offer A collaborative and supportive working environment Freedom to test new ideas, experiment with strategies, and continuously optimize performance Fully remote work with flexible working hours Opportunities to work on impactful projects with brands across diverse industries How to Apply Please send your CV to: hr@dsocialglobal.com
To apply: https://weworkremotely.com/remote-jobs/d-social-global-paid-media-specialist-google-facebook-1
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