GTM Associate
Role Overview
This is a junior to mid-level GTM Associate role at a VC-backed startup, focusing on generating high-quality leads for the sales team. Day-to-day responsibilities include designing GTM systems, automating workflows with tools like CRMs and Zapier, building prospect lists, setting up campaigns, and tracking performance. The hire will work in a collaborative, low-ego team and have a direct impact on business outcomes from the start.
Perks & Benefits
The role is fully remote, likely with flexible hours, though time zone expectations may align with team collaboration. It offers world-class training and onboarding, fast progression with clear growth opportunities, and a high-growth, low-ego culture. Benefits include working directly with founders and contributing to building a business from the ground up in a VC-backed startup environment.
Full Job Description
📍Richmond | Full-time | VC-backed startup
At The Sales People, we work with VC-backed, high-growth tech businesses, and everything we do, from hiring to training to onboarding is shaped by real experience scaling sales teams in fast-moving environments.
We are one of a kind!
⭐️ The Role
We’re looking for a top notch GTM Associate. Someone commercially curious, intellectually sharp, and eager to learn. Everything you do will be working towards generating high quality leads for the sales team to turn into deals.
If you have a genuine interest in:
Working directly with founders
Growing a business from the ground up
World class training and onboarding
Working for a VC-Backed start-up or quickly scaling company
Fast progression, clear growth
Thinking out of the box
Building GTM systems from scratch
Working with Tech Tools (eg. Clay, HubSpot, Zapier, Make, Apollo, and more)
This role could be perfect for you!
🛠️What You’ll Do
Design GTM systems starting from business outcomes
Automate workflows across CRMs, Zapier, Make, and other tools
Build, enrich, and qualify prospect lists (Clay, Apollo)
Set up campaigns, email infrastructure, and dashboards to track performance
Test, measure, and iterate on processes for efficiency
Document and explain your decisions clearly
Work in a low-ego, collaborative and high-growth environment
Have a direct impact on business outcomes from day 1
You don’t need to know all of this yet — curiosity, drive, and mindset matter more than experience. We’ll teach you the rest.
💡What We’re Looking For
Systems thinker who can reverse-engineer solutions
Commercially sharp with strong problem-solving skills
Comfortable with data and analytical decision-making
Ownership mindset and obsession with achieving results
Bonus Traits: pattern recognition, creative + technical balance, proactive self-learning
Apply now if you want to learn, execute, and grow in a high-growth VC-backed startup where your attitude, curiosity, and drive will make all the difference.
Every application is reviewed personally by our talent team.
No algorithms. No shortcuts. Just a focus on finding the right people.
Similar jobs
Found 6 similar jobs