Freelance Social Media Strategist
Role Overview
This freelance role focuses on defining and executing a high-level social growth strategy for a digital company. The strategist will drive audience development, content strategy, short-form video, and paid social recommendations across Instagram, TikTok, and other platforms, with an emphasis on building an authentic community and brand identity. The position is senior-level, requiring independent consultancy while collaborating with internal teams.
Perks & Benefits
This is a fully remote freelance role with flexible scheduling, allowing you to work from anywhere. You'll have the opportunity to shape the social media presence of a digital brand and work autonomously as a strategic consultant. The position offers the chance to collaborate with creative teams and gain experience in the entertainment and media space.
Full Job Description
We are seeking a Freelance Social Media Strategist to define and execute a high-level social growth strategy. The role focuses on audience development, content strategy, short-form video, and paid social recommendations across Instagram, TikTok, and other relevant platforms. Paid media is included but secondary to building an authentic, engaged community and brand identity.ResponsibilitiesDevelop an audience growth strategy across Instagram, TikTok, and other social platformsAdvise on content pillars, themes, and positioning for a distinctive social brandRecommend Reels and short-form video strategies, including content cadence and formatsBuild and manage community engagement initiatives and creator/fan partnershipsProvide high-level paid media recommendations (Meta Ads, TikTok, YouTube) aligned with brand growthDefine target audiences and advise on segmentation and growth opportunitiesCollaborate with the filmmaker and internal teams to align social strategy with broader brand objectives. RequirementsProven experience in audience growth, social media strategy, and paid media for entertainment, media, or creator-led brandsExpertise with Instagram, TikTok, Meta (Facebook), and short-form video contentStrong understanding of community building and creator engagementAbility to operate independently as a freelance consultant while providing strategic guidanceUS-based or strong knowledge of the US film and entertainment audience preferredPlease mention the word **EXULTATION** and tag RMmEwMTo0Zjk6YzAxMDpkNzNkOjox when applying to show you read the job post completely (#RMmEwMTo0Zjk6YzAxMDpkNzNkOjox). This is a beta feature to avoid spam applicants. Companies can search these words to find applicants that read this and see they're human.
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