Freelance Social Media Strategist
Role Overview
This freelance role focuses on developing and executing a high-level social growth strategy for a brand across Instagram, TikTok, and other platforms. The strategist will define content pillars, short-form video cadence, and paid media recommendations while building community engagement and creator partnerships. The position requires independent consulting work, collaborating with internal teams to align social strategy with broader brand objectives.
Perks & Benefits
As a freelance consultant, you have flexibility in schedule and location, with no set time zone constraints as long as you deliver strategic guidance. The role offers the opportunity to shape a brand's social presence and work with a filmmaker and internal teams. While not explicitly stated, remote work is implied, and the focus on US-based audience suggests a preference for candidates familiar with US time zones.
Full Job Description
We are seeking a Freelance Social Media Strategist to define and execute a high-level social growth strategy. The role focuses on audience development, content strategy, short-form video, and paid social recommendations across Instagram, TikTok, and other relevant platforms. Paid media is included but secondary to building an authentic, engaged community and brand identity.ResponsibilitiesDevelop an audience growth strategy across Instagram, TikTok, and other social platformsAdvise on content pillars, themes, and positioning for a distinctive social brandRecommend Reels and short-form video strategies, including content cadence and formatsBuild and manage community engagement initiatives and creator/fan partnershipsProvide high-level paid media recommendations (Meta Ads, TikTok, YouTube) aligned with brand growthDefine target audiences and advise on segmentation and growth opportunitiesCollaborate with the filmmaker and internal teams to align social strategy with broader brand objectives. RequirementsProven experience in audience growth, social media strategy, and paid media for entertainment, media, or creator-led brandsExpertise with Instagram, TikTok, Meta (Facebook), and short-form video contentStrong understanding of community building and creator engagementAbility to operate independently as a freelance consultant while providing strategic guidanceUS-based or strong knowledge of the US film and entertainment audience preferredPlease mention the word **ARDENTLY** and tag RMmEwMTo0Zjk6YzAxMDpkNzNkOjox when applying to show you read the job post completely (#RMmEwMTo0Zjk6YzAxMDpkNzNkOjox). This is a beta feature to avoid spam applicants. Companies can search these words to find applicants that read this and see they're human.
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