Head of Content & Brand
Role Overview
This is a mid-level Content Operations Manager role responsible for managing the entire content production pipeline from raw footage to published assets across platforms like Instagram, TikTok, and YouTube. The hire will work closely with editors and a fast-moving team, ensuring smooth operations, quality control, and consistency in voice and messaging. Their impact includes maintaining organizational clarity and driving content efficiency in a mission-driven health and wellness environment.
Perks & Benefits
This role is fully remote, likely with flexible hours, though time zone expectations may align with team collaboration for daily publishing. It offers career growth in content operations within a dynamic, health-focused company, with a culture that values clarity, direct feedback, and alignment with animal-based or functional health principles. Benefits may include typical remote perks like digital tools and a supportive, fast-paced work environment.
Full Job Description
Fitt Talent Partners is a specialized recruitment firm working with top health and wellness companies.
We're hiring a Head of Content & Brand to lead the content and brand engine behind Paul Saladino, MD.
Job Description
We're hiring a Head of Content & Brand to lead our content and brand engine. This is a senior leadership role: you own content and brand strategy across the ecosystem, set the creative and editorial standard, and lead the channel-specific resources that bring it to life — our short-form team and our YouTube / long-form team. You are accountable for what we publish, how consistently we publish it, and how it performs.
You are not the person posting every caption — you are the person who builds the system, leads the people inside it, and protects the brand. Equal parts strategist, operator, and editor-in-chief.
Responsibilities
Own content and brand strategy across short-form, long-form, and emerging channels
Lead and manage the channel-specific resources — the short-form team and the YouTube / long-form team
Be the guardian of our voice, tone, and brand standard across everything we publish
Translate our ideas and the brand's mission into a clear, prioritized content roadmap
Build and own the systems, calendars, and workflows that keep the engine running without "push"
Own performance, growth, and reporting — and turn insights into the next content bets
Develop the team: set expectations, give direct feedback, and raise the bar on quality
Qualifications
You've led content or creative teams and owned outcomes, not just tasks for a personal brand
You think in systems and strategy — clarity and structure excite you
You've managed content calendars, editors, and publishing pipelines at scale
Strong editorial and creative judgment — you know what makes content work
Strong writing fundamentals, especially concise, punchy hooks and captions
Analytical — you track, measure, and optimize output against goals
Comfortable giving and receiving clear, direct feedback as a leader
Thrive in a fast-moving environment with shifting priorities
Personal alignment with animal-based / functional health principles
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