Freelance Copywriter
Role Overview
This freelance copywriter role involves crafting compelling messaging for product launches and seasonal campaigns, with day-to-day tasks including writing Instagram stories, creating social graphics, and optimizing copy using SEO best practices. As a mid-level position, you'll work within a dynamic marketing team to develop content for social media, retail executions, and various channels, directly impacting brand growth and audience engagement. Responsibilities also include analyzing performance reports and ensuring consistent brand voice across platforms.
Perks & Benefits
This is a freelance remote position, likely offering flexible hours and the ability to work from anywhere, with an expectation to align with Eastern Time for collaboration. You'll gain experience in the beauty industry, with opportunities for creative input on brand campaigns and potential for ongoing projects based on performance. The role emphasizes a passionate, enthusiastic work culture focused on innovation in sunscreen and skincare.
Full Job Description
Who we are: Hi, we're Supergoop! Since 2005, we've been changing the way the world thinks about sunscreen. Today, we're as committed as ever to creating feel-good sunscreen that you'll really want to wear. Because protecting your skin's health is what we're all about. Every. Single. Day.™ Join our dynamic team as a Freelance Copywriter, where you'll play a pivotal role in crafting compelling messaging for product launches and seasonal marketing campaigns. You'll develop engaging content for social media and other channels, ensuring our brand voice resonates with our audience. Responsibilities:
Deliver campaign messaging for product launches, seasonal marketing moments, and more Write weekly Instagram stories and create unique content series for social channels Ideate engaging and on-brand social graphics that tap into current cultural trends Utilize SEO best practices to optimize copy and attract new visitors Create and adapt copy for retail executions, including in-store fixtures, signage, takeaway cards, and supporting graphics Identify opportunities for brand growth across various messaging channels such as social media, blogs, web, paid ads, and emerging media Assist in creating content guides to ensure consistent messaging across platforms Analyze performance reports to identify trends and opportunities for content optimization Uphold Supergoop! brand standards and adhere to AP style Proofread work to maintain a high standard of excellence Bring passion and enthusiasm to work, along with a deep personal knowledge of the beauty industry
Required skills:
Proven experience in copywriting or content creation, particularly for social media Strong understanding of SEO best practices Excellent writing, editing, and proofreading skillsPlease mention the word **SOOTHINGLY** and tag RODguMTk4Ljk5LjE0Mw== when applying to show you read the job post completely (#RODguMTk4Ljk5LjE0Mw==). This is a beta feature to avoid spam applicants. Companies can search these words to find applicants that read this and see they're human.