Account Based Marketing Manager

This listing is synced directly from the company ATS.

Role Overview

This senior-level role involves planning and executing account-based marketing programs for the French market, targeting strategic named accounts with 1:1 and 1:few campaigns. The manager works closely with sales, field marketing, and partner teams to develop multi-channel programs, including tailored messaging, digital advertising, and custom landing pages, to drive pipeline and revenue goals. They are responsible for aligning with sales to optimize performance and support all stages of the customer lifecycle.

Perks & Benefits

The job is remote but requires 3 days onsite in London offices, offering flexibility with some in-person collaboration. It provides opportunities for career growth in a fast-paced, innovative environment with a culture focused on impact and collaboration. Benefits likely include competitive compensation and professional development, typical of tech roles, though specifics are not detailed in the posting.

Full Job Description

Snowflake is about empowering enterprises to achieve their full potential — and people too. With a culture that’s all in on impact, innovation, and collaboration, Snowflake is the sweet spot for building big, moving fast, and taking technology — and careers — to the next level.

Snowflake is looking for a hardworking Account Based Marketing Manager like yourself to come aboard and be part of our team. Bring your excitement and passion about the planning and execution of marketing programs for the French market. You will be targeting our base of strategic named accounts with 1tofew and 1to1 campaigns and will gain experience in best-of-class integrated ABM.

As a high-energy account-based marketer, you will be handling a portfolio of highly effective and visible multi-touch, multi-channel marketing programs that support the company’s pipeline and revenue goals across all stages of the customer lifecycle. You will be responsible for aligning yourself with the sales organization and helping them target their most important accounts in a productive and effective way, optimizing for performance each step of the way.

What will make you successful is having a strong traditional background in sales, field marketing and/or demand generation including planning, message development, execution and ROI tracking. This role is best suited for a matrix driven high-achiever with shown ability to develop B2B marketing programs both on the strategic and tactical level.

WHAT YOU WILL BE DOING:

  • You will work closely with sales, field marketing, partner marketing and sales development teams to craft high-impact programs that include:

  • Tailored messaging by account and target audience

  • Targeted advertising, paid social and contact discovery

  • Multi-threaded custom digital landing pages

  • Account-specific research, events, prospecting and follow up in coordination with cross-functional teams

WHAT YOU SHOULD HAVE:

  • The experience and passion to think creatively and generate ideas on how to build robust ABM campaigns.

  • 6+ years of prior marketing experience including 1:1 or 1toFew account based marketing tactics to enterprise accounts

  • Experience with digital or social advertising

  • Experience using Salesforce, Adobe Experience Manager, Linkedin Campaign Manager, Demandbase, or equivalent tools

  • Maniacal attention to detail, strong project management and time management skills

  • Experience in evolving marketing programs based on performance data, ground level feedback from sales and understanding of the business

  • Cross-functional experience with integrated marketing programs across partner marketing, field marketing, and sales development orgs.

  • Ability to work successfully in an ever-changing environment with competing priorities

  • Fluency in French language - written & spoken

  • The role requires 3 days onsite in our Snowflake Offices

Snowflake is growing fast, and we’re scaling our team to help enable and accelerate our growth. We are looking for people who share our values, challenge ordinary thinking, and push the pace of innovation while building a future for themselves and Snowflake.

How do you want to make your impact?

For jobs located in the United States, please visit the job posting on the Snowflake Careers Site for salary and benefits information: careers.snowflake.com

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