User Acquisition Manager
Role Overview
This is a senior-level User Acquisition Manager role responsible for managing and optimizing paid advertising campaigns for mobile puzzle games. The hire will analyze campaign effectiveness, calculate funnels, and scale profitable traffic using platforms like AppLovin and Meta. They will join a 60+ person game development team focused on dominating the puzzle game market through data-driven user acquisition strategies.
Perks & Benefits
This is a fully remote position with flexible public holidays and 18 business days of compensated time off annually. Benefits include 8 paid personal days (increasing yearly), 100% sick leave compensation, and payment for equipment wear when using a personal computer. The company culture values performance validation through soft-launches and scaling emerging ad networks for career growth.
Full Job Description
🚀 We are Joyteractive - a leading mobile game developer and publisher specializing in the captivating world of puzzle games. Today, our team boasts 60+ rock star professionals, and we're on the lookout for talented individuals to help us dominate the world of puzzles!
🔝 Our leader is Cryptogram: Word Brain Puzzle - #3 spot among all iOS/Android word games in the US.
We're on the hunt for a skilled User Acquisition Manager with previous successful experience in games.
What are you working on?
Genres: Puzzle, Casual
Platforms: Mobile, iOS, Android
For which tasks (responsibilities)?
Operational management of campaigns, funnel calculation, technical setup of campaigns
Analysis of the effectiveness of advertising campaigns (internal services, Google Sheets, etc.)
What kind of professional are we looking for?
3+ years in mobile gaming UA
Proven D0/D7/D30 ROAS optimization and scaling
Experience managing paid traffic profitably
Strong understanding of ARPU, Retention, LTV, eCPM, CPI dynamics
Hands-on work with: AppLovin, Unity, Google Ads, Meta, Mintegral
Experience running and scaling creatives via systematic testing
Will be a plus:
Experience with ad-monetized word/puzzle games
Long LTV projects (180+ day payback)
Soft-launch performance validation
Testing and scaling emerging ad networks
What are the conditions and bonuses?
🌴 18 business days of compensated day-offs
8 paid Personal Days a year + 1 day is added every year
👉 Flexible Public Holidays policy
❤️🩹 100% Sick Leave compensation
💻 Payment for wear and tear on equipment while using a personal computer
🌐 Remote work
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