Social Media Strategist (Freelance)
Role Overview
As a freelance Social Media Strategist at Photoroom, you'll manage and execute the social media calendar, develop engaging content ideas, and transform various materials into platform-specific formats. This mid-level role involves collaborating with the Brand and Marketing teams to enhance Photoroom's online presence and authority in visual commerce, directly impacting audience engagement and growth.
Perks & Benefits
This position offers a flexible remote work setup, with the expectation of working 2-3 days per week at a competitive daily rate of $400-650. Photoroom fosters an inclusive culture that values diversity, provides flexible working hours, and supports career growth through innovative practices and a collaborative team environment.
Full Job Description
About us
Founded in 2019 and part of Y Combinator's 2020 cohort, Photoroom is the leading visual solution for e-commerce.
We've raised Series B funding and reached 300+ million users worldwide, processing over 5 billion images annually and serving both small businesses and major enterprises like Amazon, DoorDash, and Decathlon through our mobile app, web platform, and API.
We're a remote-friendly team of 100+ passionate builders giving e-commerce businesses superpowers to create visuals that help them grow, making the hardest parts of selling online disappear. We focus on craft, innovation, and collaboration, creating exceptional impact for e-commerce businesses worldwide.
Role Summary
We're looking for a freelance Social Media Manager to help grow Photoroom's presence across LinkedIn, Instagram, X, and emerging channels.
We're looking for someone who can spot stories, turn insights into content, and help establish Photoroom as the authority on visual commerce.
You'll work closely with our Brand and Marketing teams to turn customer stories, product launches, industry insights, reports, founder perspectives, and creative experiments into content people actually want to engage with.
We are looking for someone to work 2-3 days per week with us, at a daily rate of $400-650.
About the Role
Own the day-to-day execution of our social media calendar
Develop content ideas that align with our brand, product launches, customer stories, and industry trends
Transform a single piece of source material into multiple content formats:
A report becomes a carousel
A webinar becomes a short-form video
A customer story becomes a LinkedIn post
A founder interview becomes a content series
Write sharp, platform-native copy across LinkedIn, Instagram, X, TikTok, and other channels
Work with designers, marketers, and stakeholders to move content from idea to publication
Manage approvals, timelines, and changing priorities without letting details slip
Monitor performance and identify opportunities to improve engagement, reach, and audience growth
Bring new ideas, formats, creators, and AI-powered workflows to the table
About You
Are based in either New York City or Paris
Proven experience growing and managing large social media accounts for brands, startups, or agencies
Strong understanding of what performs across different social platforms
Comfortable creating content for a B2B audience, especially business owners, operators, entrepreneurs, and people who sell online
Experienced with AI tools and workflows; and know Canva and Capcut like the back of your hand
Highly organized and able to manage multiple projects simultaneously
Bonus points if you've built a side business, sold products online, or worked in e-commerce
Curious, proactive, and able to operate with a high degree of ownership
Comfortable working remotely and asynchronously
AI-native mindset
We're looking for someone who is genuinely excited about AI.
You actively use AI tools to improve your workflow, whether that's for research, copywriting, content ideation, creative production, editing, or automation. You're constantly experimenting and have strong opinions about what's changing in marketing and content creation.
Good taste matters
You don't need to be a designer, but you have strong creative instincts.
You can recognize great content when you see it. You understand visual storytelling, know what feels premium versus generic, and can give thoughtful feedback on creative work.
Bonus points if you've run your own business, side hustle, or online store. We believe the best social marketers understand the people they're speaking to, and many of our customers are entrepreneurs building businesses from scratch. If that's you, we'd love to hear your story.
Hiring Process
Screening call with Talent Manager (15min)
Take-home assignment (duration varies by role) and live review with the team (45min)
Reference check and offer
Support: We value diversity and aim to create an inclusive experience for all applicants. Please let us know if there’s anything we can do to make the process more accessible for you.
Diversity, Equity, Inclusion, and Belonging
We're committed to enabling everyone to feel included and valued at work. We believe our company and culture are strongest when composed of diverse experiences and backgrounds.
That's also why we have flexible working hours, trust people to work remotely, and extended parental leave.
All qualified applicants receive consideration for employment without regard to age, color, family, gender identity, marital status, national origin, physical or mental disability, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws.
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