Sales Development Representative
Role Overview
This is an entry-level SaaS sales role as a Sales Development Representative at Stora, focusing on outbound campaigns to North American prospects. Day-to-day responsibilities include making calls, sending emails, conducting LinkedIn outreach, qualifying leads, booking meetings, and learning the product and market. The hire will work closely with the GTM team, including Sales, Marketing, and Customer Success, to drive momentum in a new market entry, with a focus on creating opportunities and providing frontline feedback.
Perks & Benefits
This is a hybrid role with remote work from home and office in Belfast, requiring core hours of 1pm-9pm UK time to align with US markets. Benefits include a base salary starting from £27k plus commission, private health insurance for family, company pension, 35 days annual leave, share options, Apple laptop, WFH budget, and L&D support. Career growth is emphasized with proper coaching, progression opportunities, and a team culture valuing effort, clarity, and momentum without corporate bureaucracy.
Full Job Description
About Stora
Stora is a self storage software platform at the forefront of a technology-led revolution in the industry. We empower self storage operators to seamlessly manage their businesses, automate processes, and drive revenue growth. In just over 4 years, we’ve helped hundreds of operators around the world process tens of millions in automated payments. Known as innovators in our space, we’re a fast-growing team focused on making self storage better for everyone.
We’ve cracked multiple markets and for our next phase of growth we’re turning our attention to North America! That’s where you come in.
Why this role matters
This is an entry-level SaaS sales role with huge opportunity. You’ll be the first voice many North American prospects hear from Stora.
You’ll:
Pick up the phone, engage prospects and establish meaningful relationships.
Run outbound campaigns into the US & Canada.
Qualify real opportunities for our sales team.
Learn how modern SaaS sales works from the inside.
Help shape how we enter a brand-new market.
This is not a “sit back and wait for leads” role.
This is a land and expand effort and your role is about creating momentum.
Please note:
This is a hybrid role, working from both home and our Belfast City Centre office. You’ll be required to work hours aligned with US markets. Core hours are 1pm-9pm UK, Mon-Fri.
What else you’ll be doing
Outbound calling, emailing and LinkedIn outreach to North American prospects
Qualifying and converting leads, booking high-quality meetings, winning new business.
Learning our product, customers and market inside out.
Working as part of our GTM team, you’ll partner closely with Sales, Marketing, and Customer Success to test what works.
Giving real feedback from the front lines such as objections and messaging.
You’ll be trusted early. You’ll be coached properly. You’ll be expected to graft.
Who this type of role is for
You might be:
Early in your career and serious about getting into tech sales.
Naturally competitive and goal-driven.
Comfortable talking to strangers.
Resilient. Rejection doesn’t set you back.
Curious, coachable and sharp.
While you don’t necessarily need SaaS experience, you do need hunger, drive and ambition.
If the idea of outbound scares you, this isn’t the role for you. If it excites you, keep reading.
What we care about
Attitude and aptitude.
Confidence on the phone.
Strong business acumen.
Clear communication.
Hunger to learn.
Ownership and accountability.
Disciplined risk taking.
Comfortable with ambiguity.
Retail, hospitality, call-centre, banking, we know great SDRs come from all sorts of backgrounds.
Why Stora
Exposure to a scaling SaaS business.
Proper coaching and progression opportunities.
A front-row seat to a North America market entry.
Realistic OTE potential of £60,000 - £70,000.
A team that values effort, clarity and momentum.
No corporate red tape or bureaucracy, no empty KPIs for the sake of it.
Real career progression support. Do well here and you won’t stay junior for long.
What we offer
Base salary starting from £27k + commission plan.
Private health insurance (you + family).
Company pension plan.
35 days annual leave.
Share options, real upside in Stora’s growth.
Apple laptop.
WFH budget.
L&D support.
In-person team events and company meet-ups.
Next steps
We review applications on a rolling basis and will be in touch quickly if there’s a good fit.
Equal Opportunities at Stora
Stora is proud to be an equal opportunities employer. We are committed to creating a diverse and inclusive workplace where everyone is treated with dignity and respect, and where individual differences are valued.
We welcome applications from all suitably qualified candidates regardless of age, disability, gender, gender reassignment, marital or civil partnership status, pregnancy or maternity, race, religious belief or political opinion, or sexual orientation.
All recruitment and employment decisions are made on the basis of merit, competence, and business need. We actively promote equality of opportunity and fair participation in line with our responsibilities under Northern Ireland equality legislation.
If you require any reasonable adjustments during the recruitment process, please let us know.
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