Knowledge Management / Taxonomy Expert (CRM Content)
Role Overview
This senior-level role designs and maintains taxonomies and knowledge management systems for CRM content at a global marketing agency. The expert builds structured frameworks for content organization, personalization, and automation, collaborating with BI, analytics, and tech teams to ensure scalable, compliant campaigns. This position enables worldwide CRM teams to deliver consistent, high-performing content through reusable systems and accessible knowledge bases.
Perks & Benefits
This is a fully remote position with worldwide location flexibility, allowing work from anywhere. The company fosters a culture that empowers diverse, passionate people to do their best work, emphasizing collaboration across marketing, data, and tech teams. While not explicitly stated, typical remote roles offer flexible schedules and opportunities for career growth in a data-driven, creative environment.
Full Job Description
Headquarters: Remote URL: http://medieragency.com
Medier isn t just a marketing agency we re creative partners to our clients. From digital and social media strategies to PR, influencer collaborations, SEO, programmatic advertising, and CRM, we offer a comprehensive suite of expert services. By combining creativity with data-driven insights, we don t just deliver campaigns we deliver results.Our philosophy is simple hire a team of diverse, passionate people and foster a culture that empowers you to do your best work. Is it a match? You re in. Role Purpose As the Knowledge Management / Taxonomy Expert, you will design and maintain the frameworks that make CRM content personalized, localized, and automated at scale. By creating structured taxonomies, reusable content systems, and accessible knowledge bases, you will empower CRM teams worldwide to deliver consistent, high-performing, and compliant campaigns. Key Responsibilities
Content Taxonomy & Structure
Build and maintain a comprehensive taxonomy of tags, categories, and metadata to organize CRM content. Ensure taxonomy supports personalization, localization, compliance, and efficient content retrieval.
Knowledge Base & Governance
Develop and manage a global knowledge base containing campaign templates, localization guidelines, and content best practices. Standardize content workflows to ensure scalability and efficiency across regions.
Data & Performance Alignment
Collaborate with BI and analytics teams to ensure content is tagged for performance tracking and reporting. Use insights to refine taxonomy, identify content gaps, and improve campaign effectiveness.
Personalization & Journey Mapping
Support personalization initiatives by mapping content assets to player journeys, audience segments, and campaign triggers. Enable scalable customization without compromising consistency.
Collaboration & Accessibility
Ensure global and local CRM teams can easily find, reuse, and adapt content assets. Partner with automation and tech teams to integrate taxonomy into CRM platforms and tools.
Requirements
Experience in knowledge management, taxonomy design, or content operations (CRM or marketing preferred). Strong understanding of metadata, tagging systems, and content governance. Familiarity with CRM tools, campaign automation platforms, and data-driven marketing. Excellent organizational skills and ability to balance detail with scalability. Collaborative mindset with experience working across marketing, data, and tech teams.
Why This Role Matters This role is the engine behind content at scale: you ll ensure that every CRM message, whether global or local, is easy to find, adapt, measure, and personalize. By building the structures and systems that underpin CRM operations, you ll enable teams worldwide to focus on creativity and impact, while ensuring consistency, compliance, and efficiency. Reshape marketing(with us. Let s work! By submitting your application, you agree to our Privacy Policy.
To apply: https://weworkremotely.com/remote-jobs/medier-knowledge-management-taxonomy-expert-crm-content
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