GTM Associate
Role Overview
This is a junior-level Sales Development Representative role focused on outbound prospecting to book meetings and nurture leads for an AI startup. Day-to-day responsibilities include executing personalized campaigns, managing high-volume outreach, and collaborating with sales and marketing teams to refine strategies. The hire will drive the frontline of the company's outbound efforts, impacting lead generation and business growth in the competitive AI landscape.
Perks & Benefits
The role is remote, but the description mentions an on-site office in Union Square, implying potential hybrid or location-based expectations; time zone details are not specified, but typical remote tech jobs may require alignment with company hours. Career growth is highlighted with a bonus for those working towards becoming an Account Executive, and compensation includes a competitive base salary, commission, equity, and benefits. The culture emphasizes speed, iteration, and impact, appealing to builders in a fast-paced startup environment.
Full Job Description
Profound is on a mission to help companies understand and control their AI presence. As a Sales Development Representative, you will be on the front lines of our growth efforts, driving outbound prospecting, booking high-quality meetings, and shaping how Profound engages new customers. You will work closely with Sales and Marketing to run thoughtful, high-impact outbound campaigns and help define how companies first experience Profound in a rapidly evolving AI landscape. This is not a traditional SDR role.
What you’ll do
Drive outbound initiatives by identifying and engaging high-potential prospects across key industries
Execute personalized, structured outreach campaigns to generate qualified meetings and pipeline
Manage high-volume outreach with precision while maintaining quality, follow-up, and message consistency
Collaborate closely with Sales and Marketing to refine targeting, messaging, and go-to-market experiments
Help shape outbound playbooks and prospecting approaches as the team scales
Who you are
Intelligent, persistent, and self-motivated, with a strong interest in cold outbound and sales development
Highly coachable and open to feedback, eager to continuously refine your approach
Comfortable managing high-volume, high-quality interactions and resilient in the face of rejection
Detail-oriented and thoughtful in personalizing outreach so prospects feel genuinely understood
Motivated by learning the full sales cycle and working toward becoming an Account Executive over time
Location
This is an on-site role based in our NYC or London office, designed for builders who thrive on speed, iteration, and meaningful impact.
For this role, the expected base salary is $80,000 before commission, with a $115,000 on-target estimate (NYC). Profound’s total compensation package is designed to be competitive and includes base salary, equity, and a full range of benefits and perks. Final compensation will depend on factors such as your skills, experience, qualifications, and location, and will be determined during the interview process. Our recruiting team will share more details about the full compensation package and benefits as you move through hiring.
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