GTM Associate, Manager
Role Overview
This senior-level role involves managing and mentoring a team of Sales Development Representatives (SDRs) to drive outbound prospecting efforts, book meetings, and nurture leads in the AI industry. Day-to-day responsibilities include coaching SDRs, overseeing personalized outreach campaigns, and collaborating with sales and marketing leadership to refine strategies. The hire will have a direct impact on scaling the company's outbound sales operations and improving team performance through established best practices and metrics.
Perks & Benefits
The job is remote, offering flexibility, though the description mentions an on-site role in the Union Square office, so remote work may be limited or require occasional in-person collaboration. Benefits include a competitive total compensation package with a base salary range of $140,000–$170,000, equity, and full benefits and perks. The culture emphasizes speed, iteration, and impact, suitable for builders, with opportunities for career growth through leadership and coaching in a high-performance team environment.
Full Job Description
Profound is the marketing platform for the age of AI search. The way brands reach people is being rewritten — AI models like ChatGPT, Perplexity, and Google AI Mode are now the answer layer between companies and their customers. We built the platform marketers use to understand, measure, and win in that world: the analytics, intelligence, and agent automation that turn AI search from a threat into a competitive advantage.
We went from 0 to a $1B valuation in 18 months. Revenue grew 100x last year. Our customers include Ramp, Figma, Spotify, Nike, Apple, AWS, Reddit, and JPMC. We are backed by Sequoia, Kleiner Perkins, LSVP, and Khosla Ventures — and we are moving fast enough that the people joining now are building the playbook everyone who comes after them will run.
As a GTM Associate, Manager, you will lead and develop our team of SDRs, the frontline of our outbound strategy. You will coach, motivate, and scale a high-performing group responsible for driving prospecting efforts, booking meetings, and nurturing leads, ensuring our message resonates in the competitive AI landscape.
What you’ll do
Lead, mentor, and develop a team of SDRs, providing coaching, structure, and accountability
Drive outbound initiatives by identifying and contacting potential prospects
Oversee the execution of personalized, structured prospecting campaigns to secure meetings
Manage high-volume outreach processes while ensuring quality and effective follow-up
Collaborate with Sales and Marketing leadership to refine targeting and messaging strategies
Establish best practices, playbooks, and performance metrics to continuously improve team effectiveness
Who you are
A proven leader with experience managing or mentoring outbound sales or business development teams
Intelligent, persistent, and self-motivated with a track record of success in cold outbound outreach
Highly coachable and eager to coach others, fostering a culture of continuous learning
Comfortable with high-volume interactions and resilient in the face of rejection
Detail-oriented in personalizing outreach, ensuring each prospect feels uniquely valued
Location
This is an on-site role based in our NYC or London office, designed for builders who thrive on speed, iteration, and meaningful impact.
For this role, the expected base salary range is $140,000 to $170,000 before commission. Profound’s total compensation package is designed to be competitive and includes base salary, equity, and a full range of benefits and perks. Final compensation will depend on factors such as your skills, experience, qualifications, and location, and will be determined during the interview process. Our recruiting team will share more details about the full compensation package and benefits as you move through hiring.
Note: All official communication from Profound will come from a @tryprofound.com email address. If you're contacted by anyone using a different domain, please disregard and report it as spam.
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