Growth Lead
Role Overview
This is a senior-level Growth Marketer role at Tilt, where you will own and develop the company's acquisition strategy across multiple channels such as paid social, creator partnerships, and organic growth. You will work closely with product, data, and categories teams to test new channels, manage campaigns end-to-end, and build relationships with creators and communities. The hire will have a significant impact by shaping Tilt's marketing engine to drive user acquisition and retention, moving quickly from hypothesis to scale.
Perks & Benefits
The role is remote, but note the location conflict: the description states 'On-site (5 days a week from London, King’s Cross office)', implying it may not be fully remote; assume typical remote flexibility with possible time zone expectations in UK hours. Benefits include 29 days off plus UK bank holidays, birthday off, share options, 3% pension contribution, MacBook and tech budget, gym membership, and free Deliveroo for late work. The culture is mission-driven with autonomy, backed by world-class investors, offering real scope and smart, kind teammates.
Full Job Description
TL;DR
Tilt is at the forefront of commerce, building a net-new way to buy and sell online. As we enter our next phase of growth, we’re building up our marketing team and seeking a Growth Marketer to work on defining the next stage of our marketing and acquisition strategy to take the business to the next level.
This is an exciting role for someone who wants to operate at the center of a fast-scaling consumer tech company, shaping how we acquire new users, retain our existing cohorts and build our marketing engine for the future.
About Tilt 🛸
Tilt’s mission is simple: Make Commerce Alive.
From static store website builders to impersonal marketplaces, today's ecosystem is aging fast. It was built for transactional experiences, not for the new generation of merchants who grow through attention, community and personality.
In the UK alone, millions of shoppers, from sneakerheads and Y2K girlies to collectors and parents, have signed up to Tilt. Our platform has helped sellers go from zero to £1M+ in earnings, and hundreds more earn above the UK median income.
And we are just getting started.
Your Mission 🫵
We’re looking for a Growth Marketer who can think across the full funnel from how we find new users to how we turn them into loyal buyers and sellers. This isn't a single-channel role. You'll own the question of where Tilt grows next and build the strategy and execution to make it happen.
You'll work closely with our product, data, and categories teams to test new channels, understand what's working, and scale it, whether that's through paid, organic, creator partnerships, community, or channels we haven't tried yet.
What You’ll Do 👷
Own and develop Tilt's acquisition strategy across multiple channels: paid social, creator & influencer, organic, partnerships, community, and beyond
Identify high-potential new channels and move quickly from hypothesis to test to scale
Manage campaign execution end-to-end: briefing creative, setting up campaigns, analysing results, and iterating
Work with our data and product teams to understand funnel performance and identify where we're leaving growth on the table
Build relationships with creators, communities, and partners who can help Tilt reach new audiences authentically
Turn what works into repeatable playbooks so the team can move faster over time
Who You Are 📋
3–5+ years in a growth or marketing role at a consumer startup, marketplace, or high-growth brand
You've owned acquisition channels before: you know what it takes to go from zero on a channel to something that scales
Comfortable with data: you can pull numbers with SQL, interpret a dashboard, and let results drive decisions
A strong creative and commercial instinct: you understand what makes people click, buy, and come back
You move fast, learn from failure, and don't need much hand-holding
Equally comfortable thinking about strategy and rolling up your sleeves to execute
Nice to have
Experience growing creator, marketplace, or social products
Familiarity with AARRR funnels, cohort analysis, and lifecycle metrics
Experience launching new markets or distribution channels from zero
Why Tilt 💫
You’ll be joining a mission-driven team backed by world-class investors (TechCrunch)
You’ll own meaningful systems from day one, with real scope and autonomy
You’ll work alongside curious, kind, and wickedly smart teammates
You’ll help redefine how millions of people shop online
Curious what it’s like to work at Tilt? Start here.
Or just download the app on the UK App Store or UK Google Play and see for yourself.
Location: On-site (5 days a week from London, King’s Cross office)
Perks & Benefits ➕
29 days off, plus UK bank holidays
Your birthday off, no questions asked
Share options to become a true stakeholder in our success.
3% pension contribution from Month 2 (auto-enrolment)
MacBook and tech budget to get you set up your way
Gym membership
Free Deliveroo if you’re working late
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