Campaign Marketing Manager (AI Enterprise)
Role Overview
This senior-level Campaign Marketing Manager role involves leading scaled outbound marketing campaigns using AI and product engagement data to target enterprise customers effectively. Day-to-day, you will plan campaigns, write sales messaging, partner with product and sales teams, and measure performance metrics like reply rates and pipeline sourced. The role focuses on turning thousands of data points into timely outreach to drive enterprise AI adoption and automation.
Perks & Benefits
This is a fully remote position with worldwide location flexibility, offering a typical remote tech job setup with likely flexible hours and asynchronous work. Career growth opportunities are implied through involvement in high-impact enterprise campaigns and collaboration with cross-functional teams. The company culture emphasizes an AI-forward mindset, innovation, and a focus on meaningful, data-driven outreach.
Full Job Description
Headquarters: San Francisco, US URL: https://zapier.com/
Job Description Zapier is hiring a Campaign Marketing Manager to lead scaled outbound powered by product engagement signals and usage data. This role owns how thousands of product data points are turned into prioritized, timely outreach that reaches the right customers when it actually makes sense. You decide who to reach out to and when outreach is earned. You care about the craft of outbound and the people on the other side of it. You love the moment when product insight, timing, and creativity line up and an email is actually worth sending.
About You
5+ years of B2B marketing experience, with deep focus on Enterprise outbound programs
Proven success writing high-performing sales emails at scale
You ve run integrated, complex campaigns across digital, events, partner channels, and you know how to measure impact.
Strong understanding of enterprise buying behavior in AI, automation, or transformation
Comfortable testing, iterating, and scaling programs across large audiences
AI-forward mindset with hands-on experience using AI to improve speed, quality, or relevance
Hands-on experience with HubSpot, Gong Engage, and modern outbound engagement platforms.
What You ll Do
Lead campaign planning: Use product usage and intent signals to define outbound priority, timing, and audience selection
Write and refine sales-ready outbound messaging aligned to enterprise AI use cases
Partner with Product Marketing to translate positioning into outbound-ready narratives
Work with RevOps to define targeting, routing, attribution, and performance benchmarks
Enable Sales with sequences, messaging frameworks, and activation guidance
Measure impact across reply rate, meeting booked rate, pipeline sourced, and conversion
Continuously test subject lines, messaging angles, personalization, and formats to improve efficiency
Application Deadline: The anticipated application window is 30 days from the date job is posted, unless the number of applicants requires it to close sooner or later, or if the position is filled. Even though we re an all-remote company, we still need to be thoughtful about where we have Zapiens working. Check out this resource for a list of countries where we currently cannot have Zapiens permanently working.
To apply: https://weworkremotely.com/remote-jobs/zappier-campaign-marketing-manager-ai-enterprise
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