Campaign Manager Demand Generation
Role Overview
The Campaign Manager for Demand Generation at Datacor will lead the execution of multi-channel campaigns aimed at driving awareness and generating quality leads. This mid-level role involves collaboration with the Director of Demand Generation and requires an analytical approach to optimize the buyer's journey using AI-powered tools. The impact of this position is significant as it directly contributes to revenue growth through effective campaign management.
Perks & Benefits
Datacor offers a fully remote work setup, allowing flexibility for employees across the US. The company fosters a culture of data-driven marketing and innovation, providing opportunities for career growth in a supportive team environment. The role is designed to enhance skills in campaign management and analytics, making it a valuable position for professional development.
Full Job Description
About Us:
Datacor is the leading provider of software solutions, including ERP, CRM, Asset Tracking, Simulation and Formulation, to the process manufacturing space. We are on a mission to better equip the industry with software solutions and move it forward by building thoughtful, intuitive products that solve our customers’ most difficult problems.
We are passionate about serving our customers and helping them use data as a competitive advantage. Our customers make products that extend and sustain lives by sanitizing, fertilizing, beautifying, cleaning, and recycling the world we live in. We at Datacor help our customers make those products you use every day more safely, cost effectively and more efficiently through our technology platforms and applications.
The Role:
Position Summary:
We are seeking a dynamic, detail-oriented Campaign Manager to lead and execute demand generation campaigns that drive awareness, engagement, and lead for our Engineering Software Group. This role requires an analytical mindset and a passion for data-driven marketing to optimize the entire buyer’s journey. They will leverage AI-powered tools to enhance campaign execution, personalization, and efficiency across the go-to-market motion. The Campaign Manager will work closely with the Director of Demand Generation to develop multi-channel campaigns that maximize conversions and contribute directly to revenue growth.
Key Responsibilities:
Campaign Planning & Execution:
Develop, launch, and manage integrated demand generation campaigns across email, digital ads, social media, webinars, content syndication, and events to generate quality leads.
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