ANZ Field Marketing Manager
Role Overview
This is a senior-level role as the ANZ Field Marketing Manager at Snowflake, responsible for executing multi-channel B2B marketing programs, including events and digital campaigns, to drive awareness and pipeline in the ANZ region. The hire will collaborate cross-functionally with sales and partner teams, manage budgets and vendors, and analyze campaign performance to impact customer engagement and ROI. Day-to-day tasks involve hands-on project management, reporting, and supporting Go-to-Market strategies in a dynamic, team-oriented environment.
Perks & Benefits
The role is remote, but candidates must be based in Sydney, implying flexibility with some time zone alignment for ANZ operations. It offers career growth in a fast-growing tech company with a culture focused on impact, innovation, and collaboration, encouraging big thinking and fast-paced development. Benefits likely include typical tech perks such as professional development opportunities, though specific details like health insurance or paid time off are not stated but can be assumed based on industry standards.
Full Job Description
Snowflake is about empowering enterprises to achieve their full potential — and people too. With a culture that’s all in on impact, innovation, and collaboration, Snowflake is the sweet spot for building big, moving fast, and taking technology — and careers — to the next level.
About the Role
As the ANZ Field Marketing Manager, you will be a key contributor to the ANZ marketing team, responsible for executing and supporting enablement and awareness activities through field programs for our large customers, prospects and partners. You will be hands-on in executing targeted marketing programs to generate awareness, pipeline, move prospects through the sales cycle and help build customer relationships.
The ideal candidate is a highly-organized self-starter with a natural curiosity to learn and explore. You are expected to successfully collaborate with a variety of individuals and teams, and manage numerous projects simultaneously in a dynamic environment.
Key Responsibilities
Program Execution: Drive and support the execution of Go-to-Market strategies and integrated marketing programs, which include multi-channel campaigns, events (of all sizes and formats) and digital initiatives.
Cross-Functional Alignment: Partner with Sales/SE/Partner teams to ensure marketing programs are tightly integrated including pre/post event communications and promotional strategies.
Collaboration: Work with other functions including Education & Training and Account-Based Marketing (ABM) to drive successful customer engagement and market awareness in ANZ.
Budget & Vendor Support: Own and drive executions within budget and handle vendor management, including raising POs, clearing invoices and vendor onboarding.
Project Management: Manage project timelines, resources and administrative tasks, maintaining accuracy in performance and details.
Reporting: Analyse and report on campaign performance, including targeted lead flow, and consolidate data to evaluate campaign impact and ROI.
Requirements
Experience: 5+ years of proven multi-channel B2B marketing experience within enterprise software/SaaS.
Education: Bachelor's Degree in Marketing, Business Administration, or a related field.
Execution Focus: Experience building and delivering field marketing covering campaigns, events and digital, with hands-on execution ability.
Collaboration: Demonstrated success in highly collaborative partnerships with other marketing and cross-functional leaders both inside and outside the company.
Skills: Strong influencing and collaboration skills with the ability to sell ideas and get buy-in with various stakeholders.
Tools: Experience in Salesforce and Marketo; familiarity with other Martech is a plus.
Mindset: Highly metrics driven, with the ability to maintain an optimistic, pragmatic and self-starter attitude.
Location: Candidate to be based in Sydney
Snowflake is growing fast, and we’re scaling our team to help enable and accelerate our growth. We are looking for people who share our values, challenge ordinary thinking, and push the pace of innovation while building a future for themselves and Snowflake.
How do you want to make your impact?
For jobs located in the United States, please visit the job posting on the Snowflake Careers Site for salary and benefits information: careers.snowflake.com
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